About – EtherealDesu

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About us

Our story began in 2021 in a makeshift home office. With only one person and next to no free time, EtherealDesu (previously Ethereal Anime Apparel) was born. With passion for anime culture and unique designs, our products were brought to life.

Our products bring together premium materials and stylish designs to create something very special. We believe in quality, care, and creating unique products that everyone can enjoy. Aesthetic, minimalistic, and inspired by both japanese culture and otaku culture, each product represents what we love about the passionate community we are a part of.

anime series in the world
products in our store
anime fan managing the brand

How it started - my journey with anime

When l was young, l was always interested in movies and the engaging stories that seemed larger than life. I watched most hollywood movies that had came out during the year, and previous years as well and soon came at a conclusion - I yearned for more.

So I turned my attention to the anime world, an unknown land of mysterious visuals and stories waiting to be discovered. I had heard bits and pieces about anime, but never really knew what it was. So I created an AnimeLab account, chose a series that seemed interesting and ended up with........ Eromanga-sensei. 

Quite bold for my first choice, cultured even. But I ended up really enjoying it; it had funny and exaggerated characters, bizarre storylines - but now l have Vietnam flashbacks whenever l think back to first meeting Megumi and her repetition of a certain word. Fast-forward a few years, and now l've managed to check-off most anime on my to-watch-list and catching up with seasonal airing anime. An impressive feat. 

Steins; Gate, Psycho-Pass, Monogatari, Mahou Shoujo Madoka Magica, Attack on Titan, Jojo's Bizzare Adventure, Nichijou, Miss Kobayashi's Dragon Maid, Made in Abyss, Kill la Kill, Code Geass, Neon Genesis Evangelion and Fate - just to name a "few", are some of my favourites from my journey with anime.

Now, thank you to those who have read this far into this long story. I started the clothing brand as a side hobby, that l'd work on in my spare time as a way to distract myself from.